Friday, 4 November 2011

Rebeccas questionnaire analysis

After I had done and got my questionnaire completed by 20 people I have noticed that there was a positive outcome towards many of my ideas towards my magazine and also giving me more ideas on what too change and how to improve.  My initial ideas for the front cover were taken in well and from the survey I got that they liked my idea to have a white masthead with a different colour outline for each month, e.g. December red or February pink etc.. so even though it is a white masthead it will still stand out to the customers as the outlining shadow.
With a choice of having a package with a freebie or no freebie over all it was best too have no freebie and a better thicker magazine with more information, I found out that they would be keen to be able too clearly look at the front cover and contents page too see what, in more detail, is in the magazine to see if they were willing to buy it.

With my price range I had decided on a price between £3.00 and £4.00 but after doing the questionnaire I have realised more people would be more willing to spend a bit less around the price of £2.50-£3.00. Which with a more reasonable price, more people would be willing to buy it.

I found out that people would prefer to have a various amount of different things in the magazine e.g. more than one artist. They would also be more interesting in a various range of music types, for example, from pop too r&b and jazz. This may show people the different types of music and the range would keep people interested with the different choices, also it may open the gap more in the market to a wider range of customers instead of aiming at people who only like pop or r&b.

1 comment:

  1. Good results analysis. Getting better with time management.
    Next back track and ensure that you have all the elements required for your planning/research for front covers AND contents pages. Also reload some images as I can't see them from my home laptop (I know they sometimes play up on the macs in college).
    Mrs R

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